Jennifer Charleston, PhD, PMP, Founder and Principal of REL Strategies, LLC on Influential Women

Influential Woman · Consulting

Jennifer Charleston, PhD, PMP

PMP

Founder and Principal of REL Strategies, LLC, REL Strategies, LLC

Lorton, VA

1Article published

Certifications · Degrees · Memberships

Degree Bachelor's in Arts and Psychology from Hampton University Degree Master's in Community Psychology from University of New Haven Degree PhD in Education from George Mason University Cert Bachelor's in Arts and Psychology from Hampton University Cert Master's in Community Psychology from University of New Haven Cert PhD in Education from George Mason University Cert Certified Chief Diversity Equity Inclusion Officer from George Mason University Cert PMP Cert Certified Facilitative Leadership Trainer Member American Evaluation Association (AEA) Member Project Management Professional field
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AI changed how I run my business. Technology helps us work efficiently, but doesn't replace asking good questions and knowing when to rely on human judgment.

Jennifer Charleston, PhD, PMP · In Her Own Words

Her Story

About Jennifer

Dr. Jennifer L. Charleston, PhD, PMP®, is the Founder and Principal of REL Strategies, LLC, a woman- and minority-owned consulting firm specializing in research and evaluation, organizational development, strategic planning, and leadership development. With more than 20 years of experience across higher education, nonprofit organizations, and government consulting, she brings a multidisciplinary perspective to helping organizations strengthen leadership, improve systems, and advance meaningful impact.


Throughout her career, Dr. Charleston has been guided by a commitment to understanding the deeper conditions that shape organizational performance. She believes that organizations cannot effectively address what they have not taken the time to understand. This philosophy informs her approach to consulting, which integrates evidence, lived experience, reflection, and collaboration to help organizations move beyond surface-level challenges toward informed, sustainable action.


As the leader of REL Strategies, Dr. Charleston oversees the firm's strategic direction and client engagements, assembling and leading teams of specialized consultants whose expertise aligns with each project's needs. Her work emphasizes not only delivering meaningful insights and solutions but also strengthening the capacity of organizations to learn, adapt, and thrive.


Beyond her consulting practice, Dr. Charleston is the creator of the Return to Center™ Leadership Framework, a heart-centered approach to leadership grounded in self-awareness, reflection, alignment, and intentional action. The framework reflects her belief that effective leadership begins with understanding oneself and extends to how individuals navigate relationships, organizations, and systems.


Dr. Charleston earned her bachelor's degree in Psychology from Hampton University, her master's degree in Community Psychology from the University of New Haven, and her PhD in Education from George Mason University. She holds the Project Management Professional (PMP®) credential, a Chief Diversity Officer certificate from George Mason University, and certification as a Facilitative Leadership Trainer. She is a member of the American Evaluation Association and has contributed her expertise through nonprofit advisory service and community volunteerism.


Dr. Charleston attributes much of her professional growth to the mentors, colleagues, and individuals who have supported, challenged, and encouraged her throughout her journey. She recognizes that success is rarely achieved in isolation and believes deeply in the importance of relationships, shared learning, and creating opportunities for others to grow.


Her advice to women entering their professions reflects lessons from her own journey: develop your expertise, remain curious, ask questions, seek mentors, and trust the value of your perspective. She also encourages women to resist the pressure to diminish themselves in environments where their contributions may not always be recognized.


For Dr. Charleston, leadership is not about being the loudest voice in the room. It is about having the clarity, confidence, and courage to contribute authentically while creating space for others to do the same.

Her Interview

Ten minutes with Jennifer

01What do you attribute your success to?

I attribute much of my success to the mentors, teachers, colleagues, and individuals who have helped shape me at different stages of my journey. A professor introduced me to the field of program evaluation, an internship supervisor taught me the importance of effective writing and building meaningful relationships, and business coaches and advisors have challenged my thinking while giving me the space to make my own decisions.


Along the way, colleagues, collaborators, and clients have opened doors, shared their knowledge, and created opportunities for growth. Each relationship has contributed something valuable to who I am today, both personally and professionally.


I also recognize the importance of my own willingness to remain curious, receive feedback, take risks, and put what I've learned into practice.


I didn't get here by myself, but I also had to be willing to do the work. I believe success is shaped by both the people who invest in us and the choices we make along the way.

02What’s the best career advice you’ve ever received?

Some of the most valuable career advice I've received is to trust my own judgment and recognize the value of what I bring to the table. Throughout my career, I've been fortunate to have mentors and advisors who challenged my thinking, encouraged me to see possibilities beyond what I initially imagined, and reminded me that I have the ability to make decisions for myself.


Over time, I've learned that seeking guidance and trusting yourself are not mutually exclusive. You can listen, remain open to feedback, and learn from others without giving away your agency.


That lesson has been especially important throughout my entrepreneurial journey. I've learned to trust my experience, use my voice, and make decisions that align with my values and the direction I want to take my business.

03What advice would you give to young women entering your industry?

Learn your craft, ask questions, and stay curious. Seek out mentors and people who challenge your thinking, but remember that expertise does not mean having all the answers. Some of the most valuable lessons come from being willing to listen, reflect, and consider perspectives different from your own.


Most importantly, don't shrink yourself while you're learning. Imposter syndrome is real, and it can cause you to question your abilities, minimize your contributions, or hesitate to pursue opportunities you're capable of handling. But being a learner doesn't make you any less deserving of a seat at the table.


You can be both a student of your profession and confident in the value you bring. Trust your perspective, use your voice, and don't wait until you feel completely ready to contribute.


You don't have to know everything to have something valuable to say.

04What are the biggest challenges or opportunities in your field right now?

One of the biggest challenges I see is the pressure organizations face to respond quickly to increasingly complex problems. Whether navigating changes in funding, workforce dynamics, leadership transitions, or evolving stakeholder expectations, organizations are often expected to make decisions and demonstrate results with limited time and resources. In that environment, there can be a tendency to address visible symptoms without fully understanding the underlying issues.


At the same time, organizations are being challenged to demonstrate not only what they do, but what difference their work makes. I see this as an important opportunity for research, evaluation, and organizational learning to become more deeply integrated into strategic decision-making rather than treated simply as compliance or reporting activities.


Artificial intelligence also presents significant opportunities to improve efficiency, analyze information, and support organizational learning. However, it raises important questions about ethics, data quality, privacy, and the continued importance of human judgment.


Across these challenges and opportunities, I believe the greatest need is for thoughtful, evidence-informed leadership. Organizations must be willing to ask difficult questions, examine assumptions, engage the people affected by their decisions, and translate what they learn into meaningful action.


The opportunity is not simply to help organizations move faster, but to help them make better-informed decisions about where they are going and why.

05What values are most important to you in your work and personal life?

The values most important to me are integrity, authenticity, curiosity, compassion, and accountability. These values shape how I lead, how I work with others, and how I navigate my personal life.


Integrity means doing what is right, even when it is difficult. Authenticity means showing up as myself rather than becoming who I think others expect me to be. Curiosity reminds me to ask questions, challenge assumptions, and remain open to learning. Compassion encourages me to recognize the humanity in others, while accountability requires me to take responsibility for my decisions, actions, and impact.


Over time, I've also come to appreciate the importance of alignment—ensuring that my choices, actions, and relationships reflect what I genuinely value. I've learned that success means very little if achieving it requires consistently compromising who you are.


In both my personal and professional life, I strive to create space for others to be heard, respected, and valued without diminishing my own voice in the process.


For me, living and leading with intention means remaining grounded in my values, especially when circumstances challenge them.

Her Content Hub

Articles by Jennifer

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