Lori Angalich, CEO and Chief Marketing Officer on Influential Women

Influential Woman · marketing & advertising

Lori Angalich

CEO and Chief Marketing Officer, Boundless Marketing

Westerville, OH

Certifications · Degrees · Memberships

Degree The Ohio State University Master of Business Administration - MBA Degree Marketing Apr 2002 - Apr 2004 Cert MBA in Marketing from The Ohio State University

Her Story

About Lori

Meet a visionary B2B marketing strategist who has been masterfully navigating the digital marketing landscape for over two decades. As a transformative leader, they've consistently turned complex business challenges into remarkable growth opportunities, redefining success for organizations across the spectrum.

With an impressive track record of building and managing marketing organizations from scratch, they've orchestrated comprehensive marketing strategies for companies ranging from $5 million to $500 million in size. Their strategic prowess is evidenced by achieving an extraordinary 500% growth for their previous company, demonstrating their ability to deliver exceptional results.

At the helm of major corporate transformations, they successfully led the global renaming and rebranding of Lightwell, significantly elevating the company's brand visibility and market influence. Their expertise extends to managing complex mergers and acquisitions, showcasing their versatility in handling large-scale organizational changes.

Their mastery encompasses the full spectrum of digital marketing, including SEO, paid media, content marketing, website optimization, social media, video marketing, lead generation, PR, and event marketing. As a technology-forward leader, they've implemented and managed cutting-edge marketing solutions, including AI marketing tools, HubSpot, Salesforce, WordPress, Drift, ZoomInfo, and Sendoso, among others.

Their approach to marketing excellence is threefold:
• Strategic Marketing Planning: Creating powerful, results-driven strategies aligned with business objectives
• Digital Transformation: Implementing state-of-the-art technologies to enhance marketing operations
• Sales and Marketing Alignment: Orchestrating seamless collaboration between teams to maximize ROI

This seasoned professional is dedicated to helping B2B companies harness the power of innovative marketing and sales technologies to optimize performance. Their expertise lies in crafting integrated marketing solutions that seamlessly enhance every aspect of business operations.

For organizations seeking to transform their marketing strategy and achieve unprecedented growth, they offer a partnership focused on leveraging innovative digital marketing solutions tailored to specific business needs. Their continued insights into evolving B2B marketing trends make them an invaluable resource for companies ready to elevate their marketing game to the next level.

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