Noreen Sarhene

Definitely God is number one, but family, family and love ones. So I have loved ones that are not family, and then just an inner passion, inner drive to achieve the purpose that I've been created to do, and not let it fall to the wayside, or let it be wasted. So, a drive, purpose, family, loved ones, and my faith in God overall.

I would say, brace yourself, because it will be a rollercoaster. However, stay grounded and committed to your why. Whether that's vision, whether that's what it's gonna do for you or your community, your family, you gotta stay grounded in your why, through all ends, and your why has to be big enough. It has to be important enough. And also stay honest and stay true. I think it comes around full circle, but it just takes a little time, because a lot of other people like to do shortcuts, so we think shortcuts are the best way, because you want the quick results, but quick results are not always long-lasting. So, yeah, staying grounded, stay focused, stay honest, stay truthful, and brace yourself, because it's a rollercoaster.

The challenges are numerous. I think just the market overall, it's up and down, depending on the demographic you're targeting or working with. It can seem like a very tumultuous time right now, just the general economy and the state of the nation. Being a woman in business, I think is challenging, just because without you doing anything, you're fighting biases and people's stereotypes, impressions, just their general sentiments of will I listen to you in the first place or not. And then starting a new business, or transitioning from being an employee to an employer, or like a CEO or owner, then you are fighting the previous notions people saw you in your network to another one. When you're just starting out, regardless of what your character is or how you show up, you have people that have their hesitations or ignore using your services when it's most important and key, for whatever reason. Maybe you're new, they don't trust you, they don't care, they'd rather go with someone more established. Being an entrepreneur is a full, full-body experience, so it takes all of you, so when people reject pieces of that in the early stages, it can be eye-opening. But I've learned to separate business and emotions, and I just know that I'm gonna attract who I'm gonna attract, I'm gonna keep applying myself the best way possible. And those who see it will see it, and those who buy in, they're gonna be satisfied, because I know I bring the quality to the table.

I think not forgetting human connection, not getting so caught up in business feelings that you forget that in all business, you are dealing with people, or at least the businesses I'm in. I'm dealing with people, so always staying humble and grounded, and knowing that take care of the people first, and they will take care of you. So, I think that's the main one, I would say.