Sima Azadegan
Sima Azadegan is the founder of Sima Collezione, a luxury fashion brand rooted in empowerment, elegance, and purpose. After decades of living a full and diverse life—as a classical piano teacher, philanthropist, and global advocate for women’s spirituality—Sima followed her true calling at age 50: designing one-of-a-kind evening wear that reflects the inner beauty of women around the world. Based in Beverly Hills, Sima Collezione is more than fashion—it’s a movement that blends style with soul, charity with craftsmanship, and light with leadership.
Since launching in 2020, Sima’s designs have been showcased at New York, Milan, and Paris Fashion Weeks, and featured in VOGUE, ELLE, Harper’s Bazaar, Marie Claire, and more than ten other channels in Europe. With each custom piece, she aims to elevate confidence and self-worth while supporting women in need through charitable efforts. Driven by a mission to awaken the divine light in every woman, Sima Azadegan continues to redefine what it means to create fashion with intention and impact.
• University of Southern California- Bachelor's
What do you attribute your success to?
I attribute my success to having a logical mindset that keeps me grounded, focused, and solution-oriented through every challenge.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is to take one breath at a time—stay present, centered, and trust the process.
What advice would you give to young women entering your industry?
My advice to young women entering the fashion industry is to follow your intuition and passion—there is no expiration date on your dreams; I raised my family and taught piano for years before launching my brand, and it was the perfect time.
What are the biggest challenges or opportunities in your field right now?
The biggest challenges for me has been to find the right people who are aligned with my mission, vision and my cause. It is very important for me to have people who are honest, dedicated and loyal to my purpose and vision. This has been the most difficult challenge for me so far.
What values are most important to you in your work and personal life?
The values most important to Sima in both her work and personal life are her faith in God, a strong sense of ethics, and a commitment to being good and compassionate toward others.
