Influential Woman · Marketing & Communications
Simona Georgescu
Founder and President, Adduco Communications
Las Vegas, NV 89120
Her Story
About Simona
Simona Georgescu is the Founder and President of Adduco Communications, a B2B marketing communications and business development firm she established in 2010. With nearly three decades of experience in communications, public relations, marketing, and business development, Simona helps manufacturers, industrial suppliers, associations, and other complex organizations clarify their messaging, strengthen their market position, and support sustainable growth. Her expertise includes brand and messaging strategy, public relations, thought leadership, content development, sales enablement, digital marketing, executive communications, and event strategy, with Simona often serving as a fractional CMO and an extension of her clients’ internal marketing teams.
Simona began her career after shifting her academic and professional ambitions from law to communications, following advice from a professor at the University of California, San Diego, where she earned a BA in Communications. She later earned an MA in Communications from New York University, where her interest in B2B industrial communications and supply chains grew. Before founding Adduco Communications, she spent more than six years with ABI Marketing Public Relations, progressing from Associate to Director and gaining experience in client programs, media relations, content development, global business development, and sales leadership. She also worked with Cosmoprof North America, supporting packaging initiatives, exhibitors, speakers, marketing programs, and media engagement.
Throughout her career, Simona has emphasized long-term relationships, continuous learning, and practical communication that supports measurable business growth. Many of her Adduco clients have remained with the firm for five or more years, with some partnerships dating back to the company's founding. She is actively involved in industry organizations including TAPPI, AICC, PMMI, and MHI and continues to expand her knowledge of emerging technologies, particularly artificial intelligence and its impact on marketing and communications. Originally from Romania, Simona embraces a flexible, travel-oriented lifestyle and enjoys photography, writing, hiking, snowboarding, and exploring new places. Her leadership philosophy is grounded in clarity, kindness, honesty, integrity, and accountability, reflecting her belief that strong business communication is ultimately built on meaningful human relationships.
Her Interview
Ten minutes with Simona
01What do you attribute your success to?
I attribute my success to understanding that people and relationships matter. In an increasingly digital world, I believe genuine human connection, trust, and strong relationships are more valuable than money or a retainer. These principles have been the foundation of my long-term client and team relationships.
02What advice would you give to young women entering your industry?
I would remind young women that experience does not always equal wisdom. Never let someone’s seniority or behavior diminish your confidence or the fire within you. Trust your skills, believe in your abilities, and persevere. There are always opportunities available, so never feel like you have no choice.
03What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges is navigating market consolidation and global economic changes, including tariffs and trade wars, which significantly affect my clients. At the same time, I see an opportunity in helping more young people recognize the stability and potential of the business-to-business sector.
04What values are most important to you in your work and personal life?
The values most important to me are kindness, honesty, integrity, and accountability. I believe in owning my mistakes, taking responsibility, and finding ways to make things right. Ultimately, I believe the values that matter in life also matter in business—treat people well, do your best, and never take anything for granted.
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