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The Construction Industry

From Vision to Reality: How a Woman Contractor Builds Dreams into Homes

Tanda Hogg
Tanda Hogg
Co-Owner
Tri-Town Construction, LLC
The Construction Industry

So often I’m asked, “How did you get into the construction industry?” I rarely ask why the question is posed, but I suspect my gender has something to do with it. In a field still dominated by men, it’s uncommon for a woman to be the general contractor building the home rather than the designer selecting its finishes. To that, I say—stereotypes be damned.

What I will share is my “why.” My personal reason for aligning my career with the construction industry may surprise you. It may even place me neatly into the very box society expects—a woman pushing her way into a man’s world. Either way, this is my story, my truth, and mine alone to tell.

I have always been captivated by the origin of things. Analytical to a fault, neither optimist nor pessimist, I exist comfortably in the gray space many insist doesn’t exist. Black or white has never resonated with me. I see nuance, layers, and intention—countless shades shaped by perspective. That philosophy is what ultimately drew me to construction.

There is something profoundly compelling about taking a picture-perfect image born in someone’s imagination—shaped by influence, emotion, and desire—and translating it into reality. Those mental brushstrokes, those unspoken expectations, eventually become tangible form.

As children, we dream freely: little girls of weddings, little boys of cars and toys. Those dreams never fully leave us. Adulthood simply forces us to reconcile them with budgets, logistics, and necessity. That intersection—the marriage of vision and reality—is where I thrive.

When I build a home, I don’t see walls and materials. I see a treasure chest of memories waiting to be filled. I see doorframes quietly marking a child’s growth, kitchens that host laughter and late-night conversations, spaces where tears are shed in both joy and heartbreak. These homes become safe havens—places of healing, celebration, and growth.

That understanding shapes how I build. Each home is a reflection of the people who will live within it, not of my personal preferences or assumptions. My responsibility is to listen deeply, to understand what their treasure chest should hold, and to ensure that what we build serves their lives, their needs, and their dreams.

Translating abstract ideas into thoughtful plans—and then into meticulously crafted homes—is what fuels my passion. When you truly love what you do, it shows. And when your work is rooted in purpose, it never feels like work at all.

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