Ashley Batchelor

Operations Manager
Waco, TX 76705

Ashley is a visionary hospitality enthusiast and Operations Manager at Holiday Inn & Suites Waco Northwest, where she leads with a passion for service, teamwork, and operational excellence. With years of experience across front desk operations, management support, and guest-facing roles, she has developed a comprehensive understanding of hotel functions and the demands of a dynamic hospitality environment. Ashley is known for her commitment to communication, employee empowerment, and creating a workplace culture where both staff and guests feel valued.

A dedicated problem solver and natural team builder, Ashley approaches leadership with a strong belief that exceptional customer service begins with exceptional employee support. She focuses on providing the tools, training, and environment her team needs to thrive, understanding that when staff feel confident and motivated, guest satisfaction naturally follows. Beyond daily operations, she also enjoys developing workplace initiatives, crafting team newsletters, and designing incentive programs that promote morale, engagement, and professional growth.

In addition to her role in hotel operations, Ashley brings her hospitality expertise into the community through her services as a Notary, Officiant, and Wedding Coordinator. Passionate about helping couples celebrate meaningful life events, she specializes in microweddings and elopements, offering accessible and thoughtful planning support. Currently pursuing her Bachelor of Business Administration in Hospitality Administration and Management at Strayer University—where she maintains a 4.0 GPA and is a member of Phi Theta Kappa—Ashley is committed to lifelong learning and elevating the guest experience through innovation, collaboration, and heart.

• Organization Tips for Event Marketing
• Front Office Manager Certification
• Advancing Your Skills as an HR Business Partner
• De-Escalating Conversations for Customer Service
• Dealing with Microaggression as an Employee
• Event Planning Foundations
• Human Resources Foundations (2015)

• Strayer University - Bachelor of Business Administration - BBA, Hospitality Administration/Management

• Presidents List Issued by Strayer University

• Phi Theta Kappa
• Professional Convention Management Association

Q

What do you attribute your success to?

I attribute my success to the six years I’ve dedicated to the hospitality industry and the nearly three years I’ve spent in operations management. These experiences have shaped my leadership style, strengthened my problem-solving skills, and given me a deep understanding of how to create a positive, efficient, guest-focused environment. Each role has pushed me to grow, adapt, and excel, laying the foundation for the professional I am today.

Q

What values are most important to you in your work and personal life?

I value creativity, responsibility, and integrity in every aspect of my work and personal life. I enjoy DIY projects and caring for my fur babies, both of which reflect my hands-on, nurturing approach to the world around me. My involvement with Phi Beta Kappa highlights my commitment to learning, excellence, and personal growth. Above all, I believe in leaving things better than I found them and maintaining a strong, honest reputation. I don't know how to live life not "all-in". I give my all to the team I lead and the services and productions I provide. It's the only way I feel comfortable in putting my name on the work. These values guide my actions, shape my leadership, and influence the way I show up for others every day.

Locations

Waco, TX 76705