A powerful career journey from Inventory Assistant to Executive Assistant, driven by humility, work ethic, and commitment to uplifting others in male-dominated industries.
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Influential Woman · Mining Equipment and Construction Machinery
Fabiola Gonzalez Corona
Project Planner and Executive Assistant, HardRok Equipment Inc.
Galt, CA 95632
8Years experience
1Article published
Her Story
About Fabiola
Fabiola Gonzalez Corona is a Project Planner and Executive Assistant to the CEO at HardRok Equipment Inc., a company serving the mining and aggregates industries by supplying parts and equipment for mining operations and concrete plants. With a background in construction and a growing foundation of experience in the mining industry, Fabiola is committed to expanding her knowledge, strengthening her professional skills, and building a meaningful career in traditionally male-dominated field.
She launched her career in the construction equipment industry in October 2018 as an Inventory Assistant, rapidly advancing within six months to Purchasing and Inventory Controller across all five locations. Recognizing a gap in formal documentation, she independently authored comprehensive SOPs to streamline inventory processes and establish a structured onboarding foundation for future hires. By 2021, she was promoted into Management, expanding her scope to oversee the Logistics Department while continuing to lead inventory control and procurement operations enterprise-wide.
She values learning from experienced professionals, welcoming constructive feedback, and embracing every opportunity to grow.
Fabiola’s determination, work ethic, and drive to succeed are deeply rooted in the sacrifices her parents made for their family. Having worked as field laborers, her parents encouraged their children to pursue stable careers and create better opportunities for themselves. Her father later transitioned into the construction industry, where he has built a career spanning more than 30 years. Their hard work and perseverance continue to inspire Fabiola to push beyond her comfort zone, pursue personal and professional growth, and make the most of the opportunities before her.
As a woman working in a male-dominated industry, Fabiola hopes to encourage other women, especially those just beginning their careers in mining and construction, to believe in themselves, remain persistent, and never stop learning. She believes that success comes from being willing to listen, learn from others, accept challenges, and demonstrate value through dedication, accountability, and hard work. For her, professional growth is an ongoing journey built on humility, resilience, and the willingness to improve every day.
Outside of work, Fabiola prioritizes her personal well-being through exercise and self-care, recognizing the importance of maintaining balance and investing in herself. She believes that personal growth extends beyond professional accomplishments and includes caring for her physical and mental well-being.
Fabiola is also passionate about giving back to her community, particularly through her involvement with Wreaths Across America, a nationwide initiative dedicated to remembering fallen veterans by placing wreaths on their graves each December. Her connection to this mission is especially personal, as her brother, a Veteran, is buried at her local Galt-Arno Cemetery. This connection has strengthened her commitment to honoring those who served our country and ensuring their sacrifices are never forgotten. Through raising awareness, distributing information, encouraging sponsorships, and promoting community participation, she helps support the annual effort to honor close to 750 veterans at the cemetery.
Through her professional dedication, commitment to continuous learning, advocacy for women in mining and construction, and passion for community service, Fabiola strives to make a positive and lasting impact. Guided by the values instilled in her by her parents, she believes that perseverance, compassion, and a willingness to serve others are essential not only to building a successful career but also to becoming a person who makes a meaningful difference in the lives of others.
Her Interview
Ten minutes with Fabiola
01What do you attribute your success to?
I attribute my success to my parents, whose sacrifices, hard work, and determination have inspired me to pursue a better future. Having worked as field laborers, they instilled in me the value of perseverance, dedication, and the importance of creating opportunities for myself. They encouraged me to pursue a stable career and build a life that would provide greater opportunities and security.
My father’s experience in the construction industry, spanning well over 30 years, has been especially meaningful to my professional journey. His knowledge, experience, and firsthand understanding of the industry have given us an even stronger bond, allowing me to learn from his experiences while gaining a deeper appreciation for the work and dedication that go into this field. Being able to share conversations about the industry and learn from his perspective is something I truly value.
My parents’ sacrifices continue to motivate me to work hard, embrace challenges, and never stop learning. As I continue to grow in the mining and construction industries, I carry their lessons with me, reminding myself that success is not just about how far I go, but also about honoring the sacrifices, values, and support that helped me get here.
02What advice would you give to young women entering your industry?
My advice to young women entering the industry is to believe in themselves, stay determined, and never give up on their dreams. Always strive to give your best, remain open to learning, and seek guidance from those who are willing to share their knowledge and experience. Embrace constructive criticism as an opportunity for growth, and never let challenges or other people’s doubts discourage you from pursuing your goals. Show others that you belong and have earned your position through your hard work, dedication, professionalism, and passion for what you do. Let your actions and achievements speak for themselves. Prove to anyone that's doubted & yourself that you are capable of overcoming obstacles and achieving great things. Remember that your potential is not defined by other people’s opinions, but by your determination, resilience, and willingness to keep growing.
03What values are most important to you in your work and personal life?
The values that are most important to me in both my work and personal life are integrity, humility, respect, compassion, and a commitment to lifelong learning. I strive to live by the morals and principles my parents instilled in me, never forgetting where I started, the challenges I have overcome, or the hard work and determination that have brought me to where I am today. No matter how far I go in my career, I never want to lose my humility, my drive to learn and teach others, or my appreciation for the journey that has shaped me.
I also believe it is important to remember that we never truly know what someone may be going through in their personal life. Because of this, I make a conscious effort to treat others with kindness, patience, and understanding. Throughout my career, I have learned that the way we make people feel matters just as much as the work we do. I want to be part of the reason people enjoy coming to work, feel valued, and know that their contributions matter.
Above all, I believe in treating everyone with the same level of dignity and respect, regardless of their position or title. Whether someone is part of the janitorial team or the CEO of the company, they deserve the same courtesy, consideration, and respect. To me, true leadership is not defined by a job title, but by character, how we treat others, and the positive impact we leave on the people around us.
Her Content Hub
Articles by Fabiola
Breaking Barriers in Heavy Industry: How Drive, Curiosity, and Resilience Build an Endless Career
From Inventory Assistant to Executive Leader: A Journey of Determination, Growth, and Giving Back
My career in the heavy equipment industry began in October 2018 when I took on a role as an Inventory Assistant.
Rather than simply completing my daily tasks, I recognized a critical gap in formal documentation and independently authored comprehensive SOPs to streamline inventory processes and create a structured onboarding foundation for future hires. I brought an eager mind, a hunger to learn, and an eye for organizational efficiency. I felt the need to prove to everyone, and to myself, that as a young Hispanic female entering a traditional industry, I was capable and would make it.
Within just six months, that dedication paid off: I was promoted to Purchasing and Inventory Controller, overseeing all five enterprise locations. By 2021, my hard work led to a promotion into management, expanding my scope to oversee the Logistics Department alongside enterprise-wide procurement and inventory control. Today, at HardRok Equipment Inc., I support the CEO as an Executive Assistant and Project Planner, where I help streamline strategic operations and am currently rolling out the company's very first CRM system.
Throughout this journey, my secret has been simple: approaching every challenge with humility and enthusiasm. I consistently seek out guidance from experienced professionals, welcome constructive feedback as a gift for self-improvement, and embrace every opportunity to expand my knowledge base.
My determination and work ethic are deeply rooted in the sacrifices my parents made for our family.
Having worked as field laborers, my parents encouraged us to pursue stable careers and build better opportunities for ourselves. My father later transitioned into the construction industry, where he has built an inspiring career spanning more than 30 years. Seeing their hard work and perseverance continues to inspire me every single day. Their example drives me to push beyond my comfort zone, hold myself to the highest standards of accountability, and make the absolute most of every opportunity that comes my way.
As a woman navigating male-dominated industries, I am deeply committed to paving the way for others. I want to encourage women, especially those just starting out, to believe in themselves, remain persistent, trust their capabilities, and view professional growth as an ongoing journey of learning and adaptation.
For me, personal development and community service go hand in hand with professional growth.
Outside of work, I prioritize my physical and mental health through exercise and self-care. I believe that true growth extends beyond career titles and requires investing in your well-being so you can perform at your best.
Giving back is a core part of who I am. I am deeply involved with Wreaths Across America, a nationwide initiative honoring fallen veterans each December. This mission is personal to me: my brother, a veteran, is buried at our local Galt-Arno Cemetery. Through raising awareness, encouraging sponsorships, and coordinating community participation, I help support the annual effort to honor nearly 750 veterans at the cemetery.
Along the way, I have learned that every journey comes with its own set of milestones, setbacks, and invaluable lessons. Looking back on the experiences that have shaped my path, three fundamental principles stand out as the bedrock of both personal and professional fulfillment.
- The Power of Belief Over Credentials: While formal education and academic credentials certainly have their place, they are rarely enough on their own to guarantee meaningful progress. Time and again, I have seen how raw confidence, when anchored by a relentless work ethic and an insatiable eagerness to learn, can carry you far beyond what any degree promises. Credentials might open the door, but it is your underlying drive, adaptability, and refusal to back down from a challenge that truly keep you in the room.
- How Openness Drives Real Growth: True development happens when you actively step outside your comfort zone and invite constructive growth. Progress isn't passive; it requires seeking out candid feedback, leaning on the wisdom of experienced mentors, and taking initiative before opportunity is handed to you. When you cultivate a mindset that anticipates problems and solves them proactively, you transform everyday routine into a continuous trajectory of learning.
- Building Grounded, Lasting Success: Reaching a goal means very little if you lose sight of what brought you there in the first place. Meaningful, lasting success is deeply rooted in staying humble, honoring where you came from, and prioritizing your overall well-being along the way. Ultimately, true achievement isn't just about individual gain; it is measured by how effectively you use your own journey to uplift, inspire, and create space for those around you to thrive as well.
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