Idaly Mancera
Idaly Mancera is a dedicated permanent makeup artist and studio owner based in La Jolla, California. With a passion for beauty and aesthetics that began in her childhood, she has been perfecting the art of eyebrow styling and permanent makeup since 2019. Idaly specializes in powder brows, microblading, nanostrokes, eyeliner, lips, blushing, freckles, and lash extensions, offering clients natural, makeup-like results in a private, personalized setting. During the challenges of COVID, she continued to serve clients from home and on-location, demonstrating resilience and commitment to her craft.
In addition to her professional work, Idaly is pursuing a master’s degree in HR consulting, reflecting her dedication to personal growth and leadership development. She previously earned a Bachelor of Science in Business with a General Management Certificate from the University of Phoenix and an Associate’s Degree in Criminal Justice from Brightwood College. Her educational background, combined with her experience running her own studio, positions her as both a skilled practitioner and a strategic entrepreneur with a vision for expanding her services into a collaborative beauty space for women professionals.
Beyond her studio, Idaly is a devoted mother of three and a community advocate. She co-founded Wonderfully Made, a support group for mothers of children with special needs, and actively volunteers at her church. Her professional philosophy centers on making people feel confident, seen, and heard, often serving as both a beauty expert and a supportive listener. Recognized as one of the Influential Women — California Class of 2026, Idaly’s success is driven by her consistency, empathy, and passion for empowering others—one client at a time.
• Lash Extensions Certificate
• University of Phoenix – Master’s Degree in HR Consulting - In Progress
• University of Phoenix – Bachelor of Science in Business with General Management Certificate
• Brightwood College – Associate’s Degree in Criminal Justice
• Influential Women 2026
• Founder of Wonderfully Made
• Co-founder of Wonderfully Made support group for mothers of children with special needs
• Church volunteer
What do you attribute your success to?
I attribute my success to my ability to listen and be fully present for people. I feel called to support women and anyone who comes to my table. When clients leave feeling prettier and heard, I know I’ve made a difference, little by little. That is my measure of success.
What advice would you give to young women entering your industry?
I would say to just do whatever they're good at and keep doing it. Don't change it. The consistency of doing what they love doing and what they're good at is going to master whatever they're going to do in the future, and they can make money off of it. Find something that they're good at and stick with it. Don't quit. Be patient. Good things come when the time is right.
What are the biggest challenges or opportunities in your field right now?
Challenges include navigating local permits and regulations for esthetic and PMU work, as well as the operational impacts of COVID. Opportunities lie in creating intimate, one-stop beauty spaces that combine PMU, Botox, facials, and esthetician services, while also building stronger networks among women professionals.
What values are most important to you in your work and personal life?
Listening, service, patience, consistency, and helping others feel seen and confident.
Locations
Attitude Eyebrows By Idaly
3410 Highland Ave, National City, CA 91950