A powerful personal narrative about overcoming academic setbacks and discovering that time is the most valuable resource. This inspiring story explores how resilience, determination, and the belief that "the time is going to pass anyway" transformed a career and shaped a philosophy of mentoring and growth.
Her Story
About Kristin
I didn't set out to build a career in marketing because I loved advertising or logos. I was drawn to marketing because I discovered something much bigger: every organization has a story, and every person deserves the opportunity to have theirs heard.
Early in my career, I realized that the most rewarding part of my job wasn't launching a campaign or increasing revenue. It was watching people grow. It was seeing a young professional gain the confidence to speak up in a meeting for the first time. It was helping a colleague earn a promotion they never thought they were ready for. It was bringing women together to build relationships, share experiences, and realize they weren't navigating their careers alone.
That belief became the foundation of everything I do.
Over the past two decades, I've had the privilege of helping organizations grow, building brands from the ground up, and leading transformational marketing initiatives. But the work I value most has happened away from the spotlight. It's mentoring women, opening doors, creating opportunities, and reminding others that leadership isn't about having all the answers. It's about making sure someone else has the confidence to find theirs.
That passion led me to be part of teams that have established Women's Business Councils, creating a space where women could learn from one another, expand their networks, and grow as leaders. It has guided my work with nonprofit organizations, my time mentoring students and emerging professionals, and my commitment to giving back to the communities that have invested in me.
I've been fortunate to receive recognition throughout my career, including the Girl Scouts of Southeastern New England's Leading Women of Distinction Award and Providence Business News' 40 Under Forty. While I'm incredibly grateful for those honors, the moments that mean the most will never appear on a résumé. They're the phone calls from someone who landed their dream job, the message from a former mentee who stepped into leadership, or hearing that something I taught helped someone believe in themselves.
If there's one legacy I hope to leave, it's not the campaigns I created or the businesses I helped grow. It's that I made people feel seen, encouraged them to believe they belonged at the table, and left every person and every organization stronger than I found them.
Her Interview
Ten minutes with Kristin
01What do you attribute your success to?
My success has come from perseverance.
Early in my college journey, I was academically dismissed. At the time, I was working full time, trying to balance responsibilities, and simply was not ready. That experience could have defined me, but instead it became one of the most important turning points in my life.
As I progressed in my career, I saw firsthand that while experience and hard work could open many doors, education often opened even more. I made the decision to go back to school, not because I had to, but because I wanted to remove the limitations I had placed on myself and become the kind of leader who could contribute at a higher level.
While working full time, I completed my bachelor's degree in just three years in my thirties. I then earned my master's degree in less than two years, graduating with a 4.0 GPA. More than the degrees themselves, that journey taught me discipline, resilience, and the confidence that it is never too late to redefine what is possible.
My mother also played a significant role in shaping who I am. Watching her face life's challenges with determination taught me that obstacles are not excuses. They are opportunities to grow stronger.
Today, I often tell others, "The time is going to pass anyway." Whether it is returning to school, pursuing a new opportunity, or taking on a challenge that feels intimidating, the hardest part is deciding to begin. Once you do, you will be amazed at what you are capable of accomplishing.
That belief has guided my career, my leadership, and the way I mentor others. I hope my journey reminds people that setbacks do not define us. Our decision to keep moving forward does.
02What’s the best career advice you’ve ever received?
The best career advice I ever received was that it is okay to leave a place where you are comfortable in order to grow. Growth rarely happens inside your comfort zone, and taking a thoughtful risk can open doors you never imagined.
That advice has stayed with me throughout my career. Every meaningful opportunity I've pursued has required me to embrace uncertainty, trust my abilities, and be willing to start something new. Looking back, the moments that felt the riskiest often became the most rewarding.
I now share that same advice with others. Do not let comfort become the reason you stop growing. Believe in yourself, take the opportunity, and remember that the greatest professional growth often begins with a single leap of faith.
03What advice would you give to young women entering your industry?
My advice to young women entering marketing is to be patient, trust your expertise, and develop resilience.
Marketing is one of the few professions where almost everyone has an opinion. You'll find yourself presenting strategies, campaigns, and creative ideas to people who genuinely believe they could do your job. That can be frustrating at times, but it is also part of the profession. One of the most valuable skills you can develop is learning how to listen, filter feedback, and stay confident in your expertise.
You do not learn that in a classroom. You learn it through experience, perseverance, and the confidence that comes from continually refining your craft.
Most importantly, do not let someone else's opinion diminish your voice. Continue learning, ask questions, support others, and remember that your value is not measured by how many opinions you receive, but by the impact your work creates.
04What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges and opportunities in marketing today is artificial intelligence.
AI has the potential to make marketers more efficient by helping analyze data, identify trends, streamline workflows, and eliminate hours of manual work. Used thoughtfully, it allows us to spend less time gathering information and more time developing strategy, creativity, and meaningful customer experiences.
At the same time, AI cannot replace the human element of marketing. People connect with authenticity, empathy, and genuine storytelling. Audiences can often recognize when content lacks a human perspective, and brands risk losing trust if they rely too heavily on automation.
I believe the future of marketing is not about choosing between AI and people. It is about using AI as a tool to enhance human expertise, not replace it. The marketers who will thrive are those who embrace technology while continuing to build authentic relationships, think strategically, and create work that resonates on a personal level.
05What values are most important to you in your work and personal life?
Integrity is the foundation of everything I do, both professionally and personally. I believe in being honest, transparent, and doing the right thing, even when it is difficult or unpopular.
Empathy is equally important to me, especially as a leader. Over the years, I have learned that everyone is carrying something we cannot see. We do not always need to know someone's story to treat them with kindness, patience, and respect. Sometimes a person is simply having a difficult day, and offering a little grace can make all the difference.
I believe the best leaders balance accountability with compassion. They set high expectations while recognizing that people are human. When individuals feel respected, heard, and supported, they are more likely to do their best work and help others succeed as well.
Those values of integrity, transparency, empathy, and grace guide my decisions every day. They shape how I lead teams, build relationships, and strive to leave a positive impact on the people around me.
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