Influential Woman · Software
Amy Holloway
Manager of Software Engineering, NetTracer
Marietta, GA
Her Story
About Amy
I've been in the software engineering field for 11 years now since graduating Georgia Tech in 2015. My career has taken me from Capital One's Tech Development Program, where I became a Salesforce expert and Georgia Tech recruiting lead, through five different management rotations that exposed me to everything from RPA and early AI/machine learning to UI/UX engineering with Angular and AWS. After dealing with some serious medical challenges including three back surgeries and a spinal fusion within 12 months, my husband and I decided to move back to Atlanta from Richmond to be closer to family, especially as my siblings were having children. That's when I found NetTracer, now part of Reunitus, where I've been for almost 7 years. We build software that helps reunite lost baggage and items with their owners for major airlines, hotels, casinos, and cruise lines. I started as UI lead and have been promoted twice to my current role managing both the software and QA teams with about 9 people and 5 direct reports. I love being able to bridge the technical and business sides, translating complex technical concepts for stakeholders while interpreting their vision into technical requirements. Beyond my day job, I run a dog training business called Unleashed Potential with my husband, where he handles the training techniques and I manage all the business operations, licensing, invoicing, and client management. I even built and maintain our website myself. And somehow in between all of that, I'm raising my two young kids who definitely keep me busy when I'm not already busy with work.
Her Interview
Ten minutes with Amy
01What advice would you give to young women entering your industry?
I will say it can be difficult being in the tech industry as a woman, because it's obviously a very male-dominated industry. But I think that a place that has been very important in my growth is making sure that my voice is heard, even if it means repeating yourself. I would say a piece of advice would be to form your own opinions, but then make sure you get the information to back those up, and be able to present them. Be confident, and follow through with what you truly believe is the best route and why. As long as you have the data to back it up and make your case, it's pretty hard to refute that. I will say it's a balance between confidence and also respectfulness, of course. You know, don't interrupt people. It's very important to be able to hear everybody else out and think of a solution that really benefits everybody. So it is a tough balance, but I think that it's definitely something, if you think of it from a data perspective and a preparation perspective, that's definitely attainable.
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