Her Story
About Johnecia
I've been working in my field for about 16 years now. I started my career as a business professor in higher education, teaching adults going back to school for 14 years. During that time, I also served as a development manager, working with funders, donors, small businesses, and alumni. I've been in my current role for about 2 weeks, where I work in resource development. My typical day involves researching prospects and future donors, identifying potential partners who may be aligned with our mission, and reaching out to alumni who have expressed interest in giving back to Big Brothers and Sisters of America. I also spend time inputting information into Salesforce and researching people who may want to provide funding or services for our matches. Beyond my professional career, I'm deeply passionate about maternal health advocacy and infant mortality advocacy. I published a book in July of last year about my journey through losing my son and my other two sons being premature and how I got through that. I also started my own foundation and nonprofit called Rodney's Gifts. I've done book launches, several readings, and signings, and it's going pretty well. The work I do with my foundation ties into my professional skills as I reach out to people to donate and partner with us.
Her Interview
Ten minutes with Johnecia
01What do you attribute your success to?
I attribute all of my success to the power that I believe in. I'm a Christian, and so I just attribute all of my success to believing in God, and praying to Him, and just knowing that He has a greater purpose for me. When I lost my son, I was really down in the belt, and I just didn't think I could come back from that, and I have bounced right back, and so I attribute everything to that. I also attribute my success to the foundations that my parents set when I was a child, and also just the support that I have at home with my husband and my children.
02What’s the best career advice you’ve ever received?
The best piece of advice I ever received was to not compromise my personal values or my beliefs to close a deal. I had a senior C-suite executive, a Black female, tell me that. She said that sometimes, as African American women, we feel like we have to tiptoe, or we have to do certain things just to get ahead, or just to make a name for ourselves, and she said, do not do that. Do not ever do that, because this job will be here, this industry will be here, and you will be long gone, and no one will ever appreciate what you brought to the table, so don't lose yourself and what you stand for trying to make a deal.
03What advice would you give to young women entering your industry?
I would definitely tell them, if you know that this is your purpose, stay true to it, be humble, be friendly, don't ever let anyone tell you that you can't do it, and fundraising is not a man's world, it is definitely a woman's world. Just be the best that you can be, and just come with a real attitude, come with a sense that I can do this, and just be your authentic self. Donors will see that, or people will see that, and they will likely listen to what you're saying, they will be attentive to the mission of whatever organization that you're raising the money for, and they would just see that you are an authentic person. That's the only thing I bring to the table is I'm just real. Just be authentic and just be real about what it is you're doing and what it is the organization is setting forth. And don't compromise your own personal beliefs or morals just for the organization, or just to secure a deal.
04What are the biggest challenges or opportunities in your field right now?
The biggest challenge in my industry right now is the money. A lot of donors who once had a lot of money to give are now finding themselves having to cut back on where they give their money, and so it's a true rat race and gamble of trying to retain those donors, as well as find new donors to give to your specific cause, because money is so tight. There's also a lot of red tape that donors are having to fight through. Now it's more about seeking individual givers versus corporations or other big organizations. However, one of the opportunities that's coming along is the fact of finding new donors. New organizations and new donors are looking at smaller organizations that they can give their money to. Even though they don't have the $10 million to give anymore, they probably have like 1 or 2 million they can give to a smaller organization. So it does open up the door for funders and donors to look at smaller organizations that they can give their money to. It opens up the door for people like me in resource development to reach out to those people and put another organization or another cause in front of their face.
05What values are most important to you in your work and personal life?
The values that are most important to me are authenticity, being a great listener, being a great team player, honesty, and just being very accountable. I believe in being real and authentic in everything I do, both in my work and personal life.
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