Brooke Eagleson
Brooke Eagleson is an accomplished sales leader and the Area Vice President of Sales at Creo Medical, where she drives strategic growth and champions innovative medical technologies in the United States. With over a decade of experience in the medtech industry, Brooke has built a reputation for delivering results through relationship-building, market development, and a deep understanding of the healthcare landscape. Her expertise spans endoscopy, gastroenterology, and advanced energy solutions, making her a trusted partner to healthcare providers seeking to improve patient outcomes.
Prior to her current role, Brooke held several leadership positions, including Director of U.S. Sales and Market Development – West at Creo Medical, Interventional Sales Manager at PENTAX Medical Americas, and Market Development Manager at Ambu USA. She has consistently demonstrated her ability to identify market opportunities, lead high-performing teams, and implement strategies that drive growth in competitive healthcare markets. Her career reflects a commitment to innovation, education, and elevating standards of care.
Brooke earned her Bachelor’s degree in Business, Management, and Marketing from the University of Wisconsin-La Crosse. Outside of her professional life, she is passionate about mentoring emerging leaders in medtech and sharing her knowledge of clinical sales and market strategy. Known for her collaborative approach and dedication to advancing patient care, Brooke continues to make a significant impact in the medical technology industry.
• University of Wisconsin-La Crosse - BBA
What do you attribute your success to?
I attribute my success to hard work and perseverance, a genuine desire to continuously learn, and the willingness to take calculated risks.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is to get comfortable with being uncomfortable.
What advice would you give to young women entering your industry?
I would advise young women entering my industry to ignore the static, focus on building a strong network, and continuously educate themselves.
What are the biggest challenges or opportunities in your field right now?
The biggest challenge and opportunity in my field right now is proving myself for leadership roles. I’ve been recruited several times, which reflects the value of demonstrating competence and consistently delivering results.
What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are loyalty, honesty, integrity, strong character, and consistently doing the right thing.
Locations
Creo Medical
Madison, WI 53597