Her Story
About Laura
I serve as president and founder of the art district and vice president and co-founder of our farmer's market. My typical day involves working with artists and farmers, handling marketing and outreach, responding to people reaching out to us, managing media relations, and strategic planning. I've been involved in numerous leadership roles throughout my career. I just finished a term on the Museum of Contemporary Art board, and I was on the Mayor's Commission of Aging, with that term ending last year. I've intentionally stepped down from some roles to groom other people, especially women, for those positions so I can move up to other kinds of roles. Both of my nonprofits are women-led, which I've done purposely, and I've groomed and mentored women along the way. About 10 years ago, I founded the Business Alliance for Protecting the Atlantic Coast, another nonprofit to fight offshore drilling. My passion for localism and community building comes from my grandparents, who took me to farmers markets as a kid and taught me about true localism. My parents instilled that in me, and now I'm doing that with my own children.
Her Interview
Ten minutes with Laura
01What do you attribute your success to?
I attribute my success to my grandparents and parents, and my children. My grandparents took me to farmers markets as a kid and taught me about true localism. My parents instilled that in me as well. Now I'm doing that with my own children, passing on those same values. Having a full season with my children has been really important to me. It's this generational connection to community, local values, and staying true to what matters that has shaped who I am and what I've been able to accomplish.
02What’s the best career advice you’ve ever received?
The best advice I've received is to stay persistent, don't give up, and don't take no for an answer. I tell people that all the time because a lot of people told me no. When I was starting a farmer's market in a restaurant parking lot, people said it wasn't a place for it, but it really was, and it really changed the community. I also worked on a smoking ban in Virginia as a volunteer, and people said there was no way that was going to happen. But I just didn't take no for an answer on those kinds of volunteer things, and I persisted. That persistence has been key to everything I've accomplished.
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