Veronica De Armas

I attribute my success to one simple principle: people matter. No matter who someone is or where they come from, I strive to make a genuine connection, listen with empathy, and help them recognize their value and potential. I've learned that trust is built through authenticity, kindness, and truly caring about others. I lead with heart, work as if every business were my own, and believe that even a brief positive interaction can make a lasting difference in someone's life. That philosophy has guided me throughout my journey from Venezuela to the United States and continues to inspire everything I do.

The best career advice I ever received came from my parents: work hard, stay humble, and treat people with respect. Titles and positions come and go, but the way you make people feel is what they remember. That advice shaped how I lead, how I build relationships, and how I approach every challenge and opportunity

Be true to your heart and put your heart on everything you do. That makes a big change. We're helping people, we're guiding them. There's so many options and they don't know what works for them, so it's basically being truthful. Do what is right for them, and then you can go home happy and sleep on your pillow, knowing that you did the best you can. One thing is just to be not truthful and try to get them to do things because it's convenient for you. I don't do what is convenient for me, I do what is right. I've had people that had better plans than I was offering, and they wanted to enroll with me because they connected with me, and I told them, I don't think this is the best plan for you right now. You have more benefits in the one you have, why do you want to change? It's tricky, because we're in an industry where we are measured on the goals. But sometimes it's better to walk away and have a good night's sleep than knowing that you hurt someone. Integrity is important, and being able to give love and take care of people, you know, doing what is in your scope.

We're in a difficult position right now with all the budget cuts from the federal government in this industry, especially in Medicare and Medicaid. Since I got hired at Molina, it's been difficult. From what I heard, prior agents were making a lot of money, but now they're cutting budgets, budgets, budgets. Sometimes we don't feel recognized. It's also hard to see so much hunger and so much need that is happening in this country. I've been exposed to the United States since I was little, and I'm seeing a poverty that just breaks my heart. This country is having that happening, and it breaks my heart to see that everybody goes, doesn't matter what I do, I'm gonna just make the numbers, I'm gonna be successful, doesn't matter who I take up. The values have been distorted, and maybe it's part of social media, the changes, I don't know, but it's heartbreaking. It's sad to see veterans who put their life out there and they don't have anything. This is a painful, very difficult industry.

Integrity is the most important value to me. I believe in being able to give love and take care of people, doing what is in your scope. I always do what is right for the people I serve, not what is convenient for me. I put my heart into everything I do and stay true to my heart. I believe in creating genuine connections with people and being empathic and caring. I validate people and give them positive input. I work to help people in the way I can, but I'm not going to rescue them from where they are - I give them that quality time and try to make things positive for them. It's important to be truthful and do what's right so you can sleep well at night knowing you did the best you can. I also believe it's important to be with positive people that make your life better, where you can have laughter and memories.