Tina Gionis, Branding and Event Photographer on Influential Women

Influential Woman · Photography

Tina Gionis

Branding and Event Photographer, Tina G. Photography

Nashville, TN

Certifications · Degrees · Memberships

Degree Dual degree in Psychology and Creative Writing (undergraduate) Degree Master of Fine Art in Photography and Video from Bowling Green State University Cert Master of Fine Art in Photography and Video Member Meeting Planners International (MPI) - Board Member

Her Story

About Tina

I discovered photography during my last year of undergrad when I had to take an art elective. I was getting a dual degree in psychology and Creative Writing, and photography had always interested me as a hobby. When I saw my first image come up in the darkroom, I realized this is what I wanted to do with my life. After graduation, I spent the first 6 months waiting tables to save money, then funded an 8-month trip through Europe and Africa, traveling to 30 different countries to build my photography portfolio. I then taught English in Taiwan on and off for 10 years, using it as my base while pursuing travel and documentary photography. I freelanced for airline magazines, shooting all around Asia, and had several gallery shows with my fine art photography. After 10 years abroad, I moved to New York for 2 years where I assisted commercial photographers and worked with Mary Ellen Mark, one of the biggest documentary photographers of all time. I returned to the Midwest due to family illnesses and got a scholarship for my Master's of Fine Art at Bowling Green State University. After completing my master's, I moved to Nashville 12 years ago, teaching part-time at NOSI College of Art while building my business. Nashville is a big conference city, which gave me opportunities to build connections with clients, event planners, and others in the industry. Now I not only work in Nashville but get flown around to different cities to photograph events. I do a combination of corporate photography and branding photography, and I'm trying to figure out how to incorporate more of my fine art photography into my business model now that my 5-year-old son is in school.

Her Interview

Ten minutes with Tina

01What advice would you give to young women entering your industry?

My advice would be find a mentor, find someone that you can learn from, even if that means you're not getting paid. Do networking and hustling and internships. Photography is a very hard industry, and I suspect it's even harder now than when I first got in because it's so easy to get into photography and there's so many photographers now. Sure, you can learn how to take a picture and all the technical parts, but no one's gonna pay you unless you figure out how to make money from it. You learn business from having a mentor, interning, assisting, and making connections. It's a lot about relationships. I would really recommend getting into some sort of professional networking group. I belong to MPI, Meeting Planners International, for the professional event industry, and that's enabled me to make a lot of connections and get work. Always be shooting. You can't go into photography thinking it's just gonna be a 9-to-5 job, it kind of becomes your life. Unless you're really lucky, you're probably gonna struggle a lot and be poor for a while trying to figure out how you can get paid for it. It's not easy. I struggled a lot in the beginning, but now it's my full-time job and it's been worth it. There were plenty of times when I was like, well, maybe I should just give this up and get a full-time job. I had teaching paying me while I was building up my business, so that was my fallback.

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