Vanessa Edmonds

I have been working in marketing and communications for about 5 years, with over 10 years of experience in business leadership overall. My expertise is specifically in healthcare marketing, and my degree is in public health. I currently work with a managed care organization. I really support and believe in using marketing for an authentic, engaging, more community-centered focus - really talking to the people, understanding where they're coming from, so that the message really connects with them. My career journey started when I worked as an administrative assistant for a facilities management company. In that role, I redeveloped the special building operations graphics for the van wraps, and for our websites and our way of doing business for forms and presentations. That's where my love of graphic design and making sure that we're tailoring the message to the target audience really developed from. I started working on websites from there, and presentations, and then moved into some photography and newsletter development, and that really brought me to where I am now. Looking ahead, my next career goal is possibly going into more of a marketing consulting role for small businesses, especially in rural communities where it's really important for economic growth. I want to build up those communities that are already there and already have a presence in their areas, and I really want those small businesses to succeed. I feel like sometimes it's very daunting for them to have a passion, but not really know how to reach people so that others believe in their passion, and that's really what I want to do.